clean can be classy

about i.am.klean

i.am.klean started with a simple belief: you shouldn’t have to choose between clean and classy. we create makeup and home & body essentials that care for your skin and look at home on your shelf. simple, effective, refined.

vegan

because beauty should never come at the cost of kindness. our products are 100% vegan – no compromises, just care.

nature & science balanced

we blend the best of both worlds: powerful botanicals and proven actives. always clean, always effective.

belgian brand

born on belgian soil, with a love for simplicity and quiet luxury. our roots inspire everything we do – honest, timeless, and effortlessly classy.

conscious packaging

less waste, more beauty. our packaging choices reflect our care for the planet – designed to be reused, refilled or recycled.

trustworthy ingredients

transparency is our foundation. no secrets, no nasties – just clean, carefully selected ingredients that respect your skin and the world around you.

if you wonder what makes us different. it’s this balance we protect every day:

  • clean that performs. textures that feel good, shades that make sense, wear that lasts, without compromising our standard.
  • classy by design. timeless forms, soft lines, nothing extra. beauty that fits right into your life and your home.
  • born in belgium.
Discover more in our blogs

our values are small words we use daily: classy, conscious, natural, honest, pure. they show up in how we formulate, how we package, how we speak. they remind us to choose character over perfection, clarity over noise, less over more.

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clean for your skin

short lists, high standards, and a clear blacklist (talc, mineral oil, cyclic silicones, bha/bht, edta, phenoxyethanol >1%).

clean for our planet

less waste, more use. refills where it matters, build-your-own palettes so nothing sits unused, and packaging made to be refilled or recycled.

that’s why our promise is simple:

 clean can be classy

it’s a soft finish instead of a mask. it’s a product that works hard and looks timeless. it’s a brand that chooses calm over chaos, for your skin, your routine, your space.

founder’s story

“i don't think people should have to choose between what is good for them and what is beautiful.”

rigorgeous is the home of three brands: Cent pur Centi.am.klean, and Take It From Jones united by a quiet, steady idea from our founder Caroline Rigo:

under RiGorgeous, that belief becomes practice. we craft responsible products that highlight your beauty, and the beauty of life, with gentle guidance to bring out the best in you. choices you can feel good about, design you’re happy to keep in sight.